"Disney's Marketing Now Starts in the Delivery Room"

[aggielawyer]

I stumbled on this and thought others here might be interested.

Time.com article

 

[lugnut33]

“This is taking advantage of families at an extremely vulnerable time,” said Jeff McIntyre, director of national policy for the advocacy group Children Now.

Because nobody is allowed to think for themselves anymore.

 

[WaltD4Me]

Because nobody is allowed to think for themselves anymore.

Think for ourselves! Heaven forbid!

 

[mainegal]

When Disney starts their "cradle to grave" marketing, I want a Disney urn (perhaps the castle?) for my cremains.

 

[lugnut33]

When Disney starts their "cradle to grave" marketing, I want a Disney urn (perhaps the castle?) for my cremains.

Couldn't you just buy a cookie jar?

 

[mainegal]

duplicate post

 

[Disney Dad Canada]

http://www.eternalimage.net/product/star-trek/

Not Disney, but maybe the next best (worst) thing...

Or if a casket is more your liking...

http://www.afgrant.com/kiss/kasket.htm

 

[FireDancer]

Unless Disney is magically removing the free will of the parents and/or children noone "will get hooked on a parade of Disney products earlier than any family trying to save money would hope". They still have the ability to just say no.

 

[bkoehl]

http://www.eternalimage.net/product/star-trek/

Not Disney, but maybe the next best (worst) thing...

Or if a casket is more your liking...

http://www.afgrant.com/kiss/kasket.htm

I especially like that my casket can be SIGNED by the band! Now that is worth dying for

 

[roomthreeseventeen]

If and when my husband and I have a child, I would like my free onesie. Disney already has my email address.

 

[Cherinva]

What will they think of next?

 

[Minniemouse07]

The idea that any hospital actually allows this just blows my mind.

I'm so glad we are done having kids!

 

[TinkerChelle]

We are having a baby in a little less than two weeks. (Planned c-section) I can't wait to get my free onesie!

 

[wishspirit]

If and when my husband and I have a child, I would like my free onesie. Disney already has my email address.

I was about to say- they have 3 of my email addresses, can't they just send me one?

I think this would be a great way for the NHS to raise some money! I understand women are vulnerable at that time, but it isn't like buying a house, it's an email address and a free item of clothing. My kids will already be dressed in Disney head to toe- I just know it!

 

[Golf4food]

We were just at DTD last weekend picking up a baby Mickey onesie, Mickey doll, Mickey rattle, Mickey socks, and infant Mickey ears... see:

Guess we are terrible parents.

 

[Minniemouse07]

I don't think that parents that WANT to get free stuff from Disney are bad (heck our house is full of mouse stuff)... the problem I have is that this is marketing starting in the hospital.

It bothers me not only that someone is doing it (and I'm very disappointed in two of my favorite companies... Disney and Fisher Price... participating in this) but that hospitals are even allowing this.

It is one thing for new parents to voluntarily contact Disney and receive swag for signing up w/ them, it is totally something different to have someone enter your hospital room while you are basking in the glow of new parenthood....and asking you to sign up for marketing programs.