I will awaken this thread with some data I pulled from visitflorida.org
Florida tourists 2023 vs 2019
Total
2019 131.069m
2023 135.018m
International
2019 9.801m
2023 8.309m
Canada
2019 4.088
2023 3.822
Still air to come out of the domestic post-Covid Florida travel boom. International/Canada with room to grow back to 2019 levels.
Essentially, what will seem like FLA tourism weakness will likely be tourism regressing back to pre-Covid levels.
Signs of that regression may have already started in the Oct-Dec 2024 timeframe:
Q4 Domestic FLA visitors
2019 27.132m
2023 26.392M
Q423 was 1st time post-covid opening that FLA visitors dipped below a corresponding 2019 quarter. After the FLA covid tourism boom we may have a corresponding trough period coming up.
View attachment 842112
(data from
visitflorida.org)